What are the ethical responsibilities of advertisers?

At Big Idea Advertising our mission is to provide world class marketing and advertising services to our customers, while maintaining the belief that success is ... Jul 19, 2015 ... I recently picked up a charming book called Damn Good Advice (for people with talent!) by advertising legend George Lois. May 8, 2022 ... An idea is intellectually interesting when it “piques curiosity, gives a feeling of discovery, and makes it feel like you've stumbled on something newsworthy.” Oct 17, 2017 ... The “Big Idea” is to talk to consumers athlete to athlete. (Big ideas are embodied or expressed by the tagline, for instance Nike's “Just Do It” ... Nov 27, 2023 ... A Big Idea is a core concept, message, or statement used to communicate a unique selling proposition memorably and with maximum impact. We should see that big ideas don't need big space. That a big idea isn't always so big. But that we need more small, smart ideas. Art: Create an advertisement for a product you could sell of a business you could own and operate in Arlington. 4th Grade. Essay: What's your creative idea for ... Feb 17, 2023 ... A big idea should be relevant to the target audience and capture their attention while differentiating the brand from competitors. It should be ... Oct 26, 2023 ... In my father's time, this concept was best understood by David Ogilvy, one of the most successful commercial advertising men who ever lived. In ... Mar 24, 2016 ... George Lois helped to create the campaigns behind them both, as well as decade's worth of historic covers for Esquire magazine.