How can we develop an effective IMC plan?

Apr 15, 2025 ... Share case studies. Point them to past webinars and guides. Show them testimonial videos and connect them to previous customers. Yes, it can be ... Nov 10, 2020 ... The Big Idea is the premise of the movie and the attention grabbing first scene is the Hook. So let's turn this movie script example into a ... Jan 26, 2024 ... “The 1960s through the late 1980s have been characterized as the “Golden Age of Advertising.” It was a time of big ideas, three-martini lunches, ... A collection of newspaper ads for Big Idea releases ... VeggieTales. Today and tomorrow, you'll get a couple essays diving deep to help you know what to look for. Continuing with our “Best of Breakthrough Marketing Secrets” ... BK used this ingenious geo-targeted campaign idea to attract fast-food lovers and generate HUGE word of mouth – all while spending a minimum amount of marketing ... May 24, 2023 ... MARKETING STRATEGY AND CONTENT WRITING FOR SUCCESS. Big Ideas Writing is a content-focused marketing strategy and consulting firm for companies ... This is just as true in sales copy. One message, well developed, just has more impact than ads — short or long — that are overloaded with competing ideas. Don't ... Jul 19, 2015 ... I recently picked up a charming book called Damn Good Advice (for people with talent!) by advertising legend George Lois. Sep 28, 2022 ... The “big idea” in 2020s marketing is community—reaching consumers in ... In the golden age of advertising, brands gained presence ...