How do social movements try to influence the media agenda?

The media sets the public agenda, in the sense that they may not exactly tell you what to think, but they may tell you what to think about. Mar 26, 2014 ... We utilize “big data” to explore attention and framing in the traditional and social media for 29 political issues during 2012. and partisan media on public opinion. Agenda-setting theory asserts that the news media can determine the public's perception of the most important problems ... Mar 28, 2025 ... The media typically has a lot of influence on what the public thinks. This concept, called agenda-setting theory, occurs when the media runs ... The main concept associated with the theory is gatekeeping. Gatekeeping is in charge of and has control of the selection of content discussed in the media. It ... Jan 18, 2018 ... One such theory that yields interesting insights into today's media environment is “agenda setting.” The term was born out of a study of the ... The central claim of agenda setting theory is an individual or organization using mass media to influence the importance of objectives or goals on their ... Aug 31, 2021 ... The contingency of the mass media's political agenda setting power: Towards a preliminary theory. Journal of Communication, 56(1), 88–109. salience of attitudes toward the political issues. METHOD. To investigate the agenda-setting capacity of the mass media in the. 1968 presidential campaign, this ... Keywords: Agenda-setting; convergence; Internet media. Perhaps agenda-setting theory (McCombs & Shaw,. 1972) is the most dominant theory in mass communication ...