



148 To develop strategies for managing conflicts between the needs of different segments
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what are two purposes for segmentation with a bridge
- To reach customers through the platforms they use most frequently
- 191 To develop segment-specific loyalty programs to reward valuable customers
- 27 To understand the cultural nuances and preferences of different segments
- 208 To enhance customer relationship management by personalizing interactions
- 130 To understand the size and growth potential of each segment for market prioritization
- 236 To identify opportunities for market expansion into new or underserved segments
- 9 To understand the size and potential of different market segments
- To maximize revenue and market share
- 13 To understand the decision-making process within different segments
- To craft messages that resonate with individual characteristics
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