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We investigate whether search engines perform better when search intent is stated as queries or questions, and we find that they perform equally well to both. Apr 24, 2024 ... Informational intent is when a user seeks information or answers to their questions. These queries typically start with words like "how," "what, ... Aug 20, 2024 ... When a user goes to a search engine to learn about a given topic, they have informational intent. People can search for information in the form ... Types of Search Intent · Informational - Someone looking to find general/high-level information · Commercial - Someone who is interested or knows what they want ... Oct 3, 2022 ... Informational intent and the SERP. Google tries to match its SERP (Search Engine Result Page) to the search intent. Informational queries often ... Aug 23, 2022 ... When people are looking for information, they often use question words, such as “how,” “what,” and “why,” in their search terms. You can spot ... Feb 27, 2025 ... Key takeaway: Informational intent is usually the first stage in a user's journey, where they are looking to educate themselves before moving ... Informational intent is exactly what it sounds like, users are searching purely for informational content about a topic. To carry on with our hot sauce idea, ... Nov 21, 2024 ... “Informational” intent is when an online user is simply looking for answers to a question or researching a topic. Some long-tail keywords, such ... Mar 24, 2021 ... Informational Searches. This type of search intent makes up a massive portion of Internet activity. It's someone looking for more information, ...