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Informational Intent. When users seek knowledge or answers to questions, they're exhibiting informational intent. Common specific searches might include: “What ... Search intent boils down to four categories: informational, navigational, commercial, and transactional. Here's a deeper look at each search intent type. Jun 7, 2019 ... Andrei says search intent can be broken down into three distinct types: Informational Searches; Transactional Searches; Navigational Searches. May 20, 2024 ... Informational intent searches are driven by curiosity or a need for information. Searchers aren't usually looking to purchase when they enter ... Mar 17, 2023 ... 1Informational – seeking information or answers to certain questions. These keywords often contain phrases like “what is” or “how to”;. 2 ... When a users types a keyword or a keyphrase into a search engine, they have an end goal in mind. They could be searching for information on how to perform a ... Jul 9, 2024 ... Informational intent: When users seek information. Ranking for informational intent is achievable through articles and blog posts that provide ... Mar 23, 2023 ... Informational (or Educational). This one is very common. The user wants to find the answer to a question or look for information about a topic. May 26, 2020 ... This is a heavy conversation so I'm going to just jump right on in, when it comes to intent what you... It's obvious when it is pointed out but ... Jan 6, 2025 ... Informational Search Intent. Informational intent refers to searches where users want to learn more about a topic or find answers to their ...