Are there any books or resources on headline writing?

Feb 8, 2025 ... In this article, we'll put those eighty cents work — pulling from psychology, publishing, and poetry to craft headlines that grab attention and ... I'll provide 75 headline examples from real-world ads that have proven to convert. These cover various industries, platforms, objectives and angles. Jun 29, 2017 ... Principles of Headline Case · Always capitalize the first and last word of the headline. · Capitalize these speech parts: nouns, verbs, pronouns ... May 15, 2024 ... This Fast Fact discusses in more detail one key aspect of this huddle — generating a shared “headline” – which can prove to be challenging ... Nov 4, 2022 ... Headliners can therefore happily use a comma to substitute a comma in place of 'and' in a forum where space is at a premium, and comprehension ... Headline ... This article is about newspaper headlines. For other uses, see Headlines (disambiguation). The headline is the text indicating the content or nature ... ... Headlines. - Source: CNN · Watch the latest CNN Headlines · Second gentleman Doug Emhoff visits a Holocaust memorial in Berlin on January 31, 2023. Michael Sohn ... Betteridge's law of headlines ... Betteridge's law of headlines is an adage that states: "Any headline that ends in a question mark can be answered by the word no ... Feb 25, 2025 ... On Feb. 25, 2025, President Donald Trump announced his intent to end the EB-5 Immigrant Investor Program and replace it with a “Gold Card” visa ... “Headline testing” refers to the process of developing multiple title variations for an article or piece of online media, which can then be tested on multiple ...