

How does a brand audit inform the development of marketing plans?
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what is a brand audit
- How do you assess the reach and impact of communication efforts?
- Relationship between the two What is the difference between a brand audit and a marketing audit?
- Integrate brand audit insights into ongoing brand management processes
- What aspects of brand protection are reviewed in a trademark audit?
- Do your visuals effectively communicate your brand's personality? What are some key questions to ask when auditing customer experience?
- How do you ensure content aligns with brand messaging? How do you assess the performance of different content formats?
- What factors influence brand recall?
- What types of customer service interactions should you analyze?
- How do you maintain momentum after the brand audit is complete? How does a brand audit relate to brand strategy?
- Proactive identification of potential risks and opportunities
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