How to design or select icons that are clear, consistent, and on-brand?

Visual identity is how you shape perception and create an impression through the visible elements of your brand. Images are a powerful form of communication, ... The Colorado School of Mines Visual Identity presented in this section serves as a reference and inspiration for your work. It is critical that the university adopts a consistent use of Carnegie Mellon's official wordmark, colors and typography to enhance global visibility and ... Finally, the new favicon is also designed with different visual styling in mind. While the shape and proportions should not be altered—aside from border radius— ... Visual Identity System. A visual identity system is the consistent use of logos, colors and typography. Over time, this visual identity — or “look” — becomes ... This section contains guidelines for using our marks, typography and colors. These elements represent the Boise State brand at the highest level. Animated Visual Identity. Use the animated visual identity for your video, clips and films. Languages: Arabic, Chinese, English, French, Kiswahili, Russian, ... The official colors of the University of Nevada, Reno are dark blue and silver. The University signature can be produced in four-color process (CMYK), two ... System Overview. GW's Identity Standards and Guidelines takes into account that a one-size-fits-all approach would not work for the university because our ... Use this horizontal version when you need the logo to be small, or if your space is horizontal. Page 3. 16. Visual Identity. LaGuardia Community College Brand ...