


How has the internet and digital technologies impacted the growth of B2C businesses?
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- What are the key considerations for businesses seeking to establish successful and mutually beneficial relationships with individual consumers on C2B platforms?
- What are the key considerations for developing a mobile app for a B2C business?
- How does the use of customer surveys and feedback mechanisms inform product development and service improvements in B2C?
- What are the different approaches to customer segmentation in B2C marketing?
- How does the measurement of customer satisfaction differ between B2C and C2B scenarios?
- How does the focus on creating personalized customer experiences differ between B2C and C2B?
- How do C2B platforms often disintermediate traditional service or product sourcing?
- What metrics can businesses use to evaluate the return on investment (ROI) of their engagement with consumers on C2B platforms?
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