What is market basket analysis?

B.S. in Business Administration & Data Analysis – Marketing Analytics · State-of-the-Art Facilities. Interactive classrooms, tech labs, & a stock trading room ... Marketing analytics is the practice of capturing and analyzing data to understand, track, and optimize marketing efforts to efficiently drive growth. The Marketing Analytics module provides analytics data on how your site is performing based on several metrics and dimensions that allow you to better ... Marketing analytics is the practice of tracking and analyzing data across marketing efforts to evaluate performance and reach a quantitative goal. Through ... Our program will prepare you to interpret marketing data and generate ideas and recommendations for real-world business problems. Through Clark's marketing analytics program you will learn to integrate, visualize, and leverage data to generate meaningful insights. Learn how to use data to ... Marketing analytics help businesses understand their big picture. It also lets them dig down into their industries' more focused, micro-marketing trends. The ... The marketing analytics major provides an excellent background for careers in consumer products, B2B, nonprofit and entrepreneurial organizations. It also gives ... This certificate program is designed to be completed part-time in two semesters on campus. You can continue to build on your marketing knowledge by stacking the ... Bryant's Marketing Analytics minor will equip you with the conceptual background and applied tools to analyze the databases of markets, consumers, or products — ...