How can stakeholder feedback beyond attendees (e.g., sponsors, exhibitors, employees) be incorporated into ROI analysis?

In this blog, we'll cover everything you need to know to track, understand, and effectively use event marketing performance and event ROI analysis. Oct 11, 2023 ... My team and I are looking to find ways to calculate the return on investment of fair and other events (ie dealers opening party, anniversary of dealers in the ... Drive post-experience sales, reward attendees for purchases, and show the impact your events have on revenue growth. Want to measure the ROI of online and physical events? Learn how to design effective meetings and events by setting measurable objectives and measure the ROI of ... Sep 16, 2019 ... This is where measuring return on investment (event ROI) comes in – it's assessing how much value you've got out of the event vs. how much you put in. Mar 26, 2025 ... Original research requires significant investment. With an event-first approach, you maximize content ROI and create multiple touchpoints for ... Dec 16, 2015 ... The way we track our ROI is quite simple. The way we do it is that we create a lead capture form & landing page in a program in Marketo so we can gather people ... Dec 11, 2024 ... In this article, we'll take you through the tried and true key performance indicators (KPIs) that you should be tracking to see your maximum ROI. Nov 12, 2024 ... In this webinar, Blackthorn's Ryan O'Leary and Michael McDonnell show how to uncover and enhance event return on investment (ROI) Packed with industry insights and practical strategies, you'll learn how to leverage the right tools, track meaningful data, and prove ROI to stakeholders.