What role does prior knowledge play in agenda setting effects?

In general, agenda-setting theory would suggest that the press is more likely to be influential where the issues they portray are less well-known and ... The Contingency of the Mass Media's Political Agenda-setting Power: Towards a Preliminary Theory. Journal of Communication, 56(1), 88–109. Article Google ... Agenda-setting theory asserts that the news media coverage will tend to emphasize some issues while neglecting others, which makes some issues more prominent. Abstract. Drawing on components of agenda-setting theory and the two-step flow of information from mass media to news audiences, this study examines the ... Jul 22, 2016 ... Abstract page for arXiv paper 1607.06819: Social Politics: Agenda Setting and Political Communication on Social Media. ... theory as a tool ... Agenda-setting theory, proposed by Maxwell McCombs and Donald Shaw (1972), suggests that media doesn't dictate what to think but what to think about. This article examines agenda-setting theory. I compare the results of Levada Center surveys on the most memorable issues of the month with the number of ... Agenda setting is one of the major theories in mass communication research, offer- ing a way of understanding the influence of news coverage on audience members ... Jul 13, 2022 ... Scholars have found that agenda setting's ultimate legacy as a theory relies on whether it still helps people understand the current media environment. of journalists, and news media uses and effects, especially agenda-setting effects. Correspondence should be addressed to Donald L. Shaw, School of Journalism, ...