Inspiring and Motivating Customers to Achieve Their Goals How can marketers leverage the power of virtual assistants and voice technology to enhance customer convenience and create value?

“We have assembled some of the most distinguished business operators in the world to join the GS Value Accelerator. Their expertise, insight and partnership ... Nov 23, 2023 ... chapter 4|10 pages. Value Creation Through Digital Content: Informative Value. Title. ByAgata Krowinska. Abstract. chapter 5|11 pages. Value ... 2001 John Wiley & Sons, Ltd. have focused on the ways in which investment in information technology can reduce coordination costs and transaction risk ... May 21, 2024 ... Companies' top reason for pursuing a sustainability strategy is the opportunity for value creation. The biggest hurdle? The high level of investment that's ... Innovative IT investments increase firm value, while noninnovative investments do not. Furthermore, the market's reaction to announcements of innovative and ... Nov 14, 2023 ... ... creating marketing materials, and facilitating customer journeys while opening up new revenue streams. ... value creation. This is not surprising: ... Feb 28, 2021 ... With the diffusion of information technology (IT) in organizations came a new research field, with the first study on ITBV being published by ... Oct 21, 2021 ... Kelley, K., & Thams, Y. 2021. Creating Shared Reputational Value while Managing Informational Asymmetries across Borders: The Platform Business ... Download Citation | Business Technology Organization: Managing Digital Information Technology for Value Creation - The SIGMA Approach | In this book the ... Oct 20, 2022 ... We focus on the digital solution supplier's perspective to analyse which information systems (IS) capabilities are essential for business-to-business (B2B) ...