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Informational: The intent to learn something. These users want to answer a specific question or solve a specific problem. Searches with this intent often ... Jan 17, 2022 ... As the name suggests, queries with an informational keyword intent are simply searches that are carried out to obtain information, whether ... Jan 21, 2025 ... An informational article targeting a transactional keyword, for example, might drive traffic but will be less likely to convert. On the other ... Aug 29, 2019 ... Informational intent searches are easy to identify. They are usually made of modifiers such as “how”, “what”, “who”, “why”, “where”, “tips ... Mar 21, 2025 ... Learn the key differences between navigational, transactional, and informational search intent and check how can you optimize your SEO ... Aug 8, 2024 ... Informational intent is when a user wants to find an answer or learn something. Their search queries are often phrased as a question using who, ... Jun 14, 2021 ... An informational query occurs when someone wants to gain general knowledge on a topic. For example, 'How do I get more traffic?' The person is ... Aug 9, 2021 ... Informational searchers have a specific question they want to be answered. Like, “what is search intent all about and how can it help my SEO?” ... Oct 18, 2022 ... Informational; Commercial; Transactional; Navigational. It's also clear that consumer needs are too nuanced to fully capture with that simple ... Oct 18, 2023 ... Now, the thing about informational search intent is that it's not about a specific website. These seekers are explorers in the vast web ...