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Jan 21, 2025 ... An informational article targeting a transactional keyword, for example, might drive traffic but will be less likely to convert. On the other ... Oct 18, 2022 ... Informational; Commercial; Transactional; Navigational. It's also clear that consumer needs are too nuanced to fully capture with that simple ... Aug 20, 2024 ... When a user goes to a search engine to learn about a given topic, they have informational intent. People can search for information in the form ... Feb 27, 2025 ... Key takeaway: Informational intent is usually the first stage in a user's journey, where they are looking to educate themselves before moving ... Jun 14, 2021 ... An informational query occurs when someone wants to gain general knowledge on a topic. For example, 'How do I get more traffic?' The person is ... This is something that we notice very often in information queries. The way to identify whether a query has informational search intent is by taking a look at ... Jan 6, 2025 ... Informational Search Intent. Informational intent refers to searches where users want to learn more about a topic or find answers to their ... Types of Search Intent · Informational - Someone looking to find general/high-level information · Commercial - Someone who is interested or knows what they want ... Aug 5, 2022 ... ... intents that search engines recognize: informational, navigational, transactional, and commercial. Informational intent. A reader is ... May 6, 2024 ... Why is Search Intent Important? Types of Search Intent; Informational; Commercial; Navigational; Transactional; How to Determine Search Intent ...