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Search intent boils down to four categories: informational, navigational, commercial, and transactional. Here's a deeper look at each search intent type. Nov 28, 2024 ... Informational intent is when someone is looking for information on a specific topic. They might not know what exactly they're looking for, but ... Jun 14, 2021 ... An informational query occurs when someone wants to gain general knowledge on a topic. For example, 'How do I get more traffic?' The person is ... Nov 19, 2024 ... ... search intent you need to understand: 1. Informational Intent. Informational searches make up the majority of search queries. So, when it ... This is something that we notice very often in information queries. The way to identify whether a query has informational search intent is by taking a look at ... Informational intent. Information intent is the root of Google in itself. It is people searching for information about a specific topic. This could be about ... Oct 3, 2022 ... Informational intent and the SERP. Google tries to match its SERP (Search Engine Result Page) to the search intent. Informational queries often ... Mar 23, 2025 ... At first glance, the top results look like informational queries where the user is looking for more information and wants to learn more about a ... Oct 28, 2021 ... Informational searches. Here, the searcher is looking for information. Informational queries are generally question based. Examples of ... Nov 6, 2023 ... Informational intent is when a user seeks knowledge, navigational intent is directed towards finding a specific website or page, commercial ...