Continuous Improvement Driver What are the different ways consumers incorporate and personalize Nike's slogan into their own lives and motivations?

Nike – “Just Do It”; McDonald's – “I'm ... If an entire unitary phrase or slogan is generic, descriptive, or purely informational, it remains unregistrable. ... informational transfer relevant for consumers' assessment of perceived value. ... For example, the slogan for the Adidas brand (“Impossible is nothing”, www ... Jan 1, 2023 ... Information in Confidentially Speaking is for general informational ... The Nike slogan “Just Do It!” is well hyped, but it may not stir you ... May 23, 2016 ... Slogans by definition should be inspirational , have a call to action (NIKE ... They will need to fill in missing information in this slogan, and, ... PUMA is relentlessly pushing sports and culture forward by creating the fastest products for the world's fastest athletes. Nike's "Just Do It" campaign featuring famous athletes encourages ... slogan or a theme and often becomes a snapshot of the entire advertising campaign. Feb 10, 2012 ... ... informational, laudatory or descriptive, although in the ... slogan or phrase it can be protected if it has acquired secondary meaning). Nike is a champion brand builder. Its advertising slogans—“Bo Knows,” “Just Do It,” “There Is No Finish Line”—have moved beyond advertising into popular ... Helping students achieve academic and career success through college scholarships and leadership training and service since 1918. recalled the Nike slogan of “Just do it”, while the recall of McDonald's. “I ... while the information from slogan recall is freely accessible. Our fra ...