What are the seasonal trends to consider in contextual targeting for travel?

Seizing the Commuting Moment: Contextual Targeting based on Mobile Transportation Apps, Information Systems Research. Chan, J., Mojumdar, P., and A. Ghose ... Sep 6, 2021 ... Informational ads perform best when matched with an article's key message ... contextual targeting, and driving supply path optimization. Contextual information is privacy preserving, whereas behavioral information is based on user tracking and therefore impinges on users' privacy. Third, we are ... Customer relationship management, customer intelligence, and, more recently, one-to-one marketing have all emerged by virtue of collecting information (Rust and ... Jan 17, 2025 ... (f) Targeted Advertising – We may process your information to provide you with targeted advertising (also known as cross-contextual advertising ... When customers create an online account with a brand, they provide personal information such as age, gender and location. Brands also track metrics like account ... Contextual informational norms refer to five independent ... Examples of information senders include a bank, police, advertising network, or a friend. Capturing Marketing Information to. Fuel Growth. Rex Yuxing Du, Oded Netzer ... Biometric data can also aid in contextual target- ing to inform when ... Apr 21, 2020 ... Combined, cluster pages and pillar pages strengthen overall contextual relevance. Good cluster-page options are blog posts, targeted FAQ pages, ... ... information to identify users and their devices. Third-party contextual advertising may also be permitted in limited cases provided that the services have ...