What are the long-term societal impacts of the collective influence of opinion leaders?

Jun 2, 2021 ... Expert power refers to the opinion leader's ability to influence the thoughts, attitudes and behaviour of other people through information sharing. Dec 10, 2010 ... We study how opinion leadership and social contagion within social networks affect the adoption of a new product. In contrast to earlier ... Rogers. (1962/2003) stressed the importance of opinion leaders in the diffusion of innovations, as they help spread information about innovations and influence ... 78 Additionally, the novelty of topics presented in the stimuli may have elicited perceptions of informational utility among opinion leaders. Future work should ... This article considers the government, opinion leaders, and Internet users to be a system for correcting false information. Jan 16, 2017 ... leaders to the definition of marketing strategies by companies. Keywords – Virtual social media; digital opinion leaders; information. The Impact of Opinion Leaders in Information Dissemination in Nigeria · Individuals act as members of definable social groups rather than as isolates. · The ... Feb 19, 2023 ... How opinion leaders of today engage with formal information and whether and how this can be leveraged for agricultural systems' sustainability ... The application of Social Network Analysis (SNA) provided deeper insights into information dissemination patterns, revealing that opinion leaders rely more on ... Jun 12, 2017 ... An influential opinion leader can hijack the process, leading the entire group astray. ... “By designing informational systems where ...