What criteria should be used to select a pillar page?

... content is fully mediated via information technologies. ... Around these dominating sub-topics, we identify the four topic clusters that are partly overlapping ... Jan 31, 2024 ... Informational; Navigational; Investigational; Transactional. Once you've set the intent for each topic cluster, you can then map each of these ... Aug 3, 2021 ... Topic clusters are a modern approach to SEO and help you drive ROI from content by ranking for relatively competitive, quite broad informational ... Sep 23, 2021 ... Then, include that content in your topic clusters. Do not ignore informational keywords. They might help attract visitors who could turn ... Feb 5, 2025 ... My question was more on content strategy - how you structure your topic clusters, how you interlink informational and/or commercial pages ... Feb 6, 2020 ... Without pillar pages and topic clusters, visitors lack a hub of information and easily identifiable additional material. As a result, they ... Jun 25, 2024 ... Topic clusters are valuable site structures that let you design an informative and accessible website. Learn how to create them here! These clusters also help you improve information architecture to create a logical content flow and build authority on the subject. Topic clusters signal search ... Produce long, informational, and authoritative pages; Publish their content in topic clusters with carefully planned internal links. Organizations are being ... Potential clusters can be formed wherever the dendrogram splits into subclusters. Figure 1: Clustering of Countries based on Google Trends topics data; complete ...